The Fate of Apple in the Post-Jobsian Era

Apple has been an innovative company, but was Jobs the only man behind the magic?

Steve Jobs was an amazing innovator, but to say he was the only man behind the innovation is a crazy question.  Where I believe they will miss Steve the most is how dedicated he was to innovation.  Because he was in charge, innovation was the most important thing.  Does Tim Cook believe in innovation above all else?  Time will tell.

Apple has yet to release its latest new, breakthrough product. A careful observer would notice that about every three years Apple Inc. releases an entirely new product. In 1998 it released the iMac, in 2001, the iPod, in 2004 the Mac Mini, the iPhone in 2007, and the iPad in 2010. So 2013 should have been the year the world was to see Apple’s latest gadget.

What???  In 2004 the Mac Mini?  Now this is a stretch.  That's like saying the iPad mini was a breakthrough product.  What was so breakthrough about the Mac Mini?  I think the breakthrough was it was 3 years after the iPod, which made the math work.

I don't know if Apple will have another big breakthrough in a new market, but it wasn't a every 3 year magic as everyone likes to say.  The iPod wasn't the killer breakthrough as much as iTunes was the killer software that made buying music and syncing music very easy.  

Apple CEO Tim Cook might have been great as CFO, but he’s not the one who should lead Apple.

What??? CFO?  What is happening to CNN?  How does a major news outlet get something like this wrong?

Apple launched a “cheaper” iPhone, the iPhone 5c, made of plastic and cheaper quality than the premium iPhone 5s. Apple’s advertising places the iPhone 5c above the 5s, a move which suggests that it cares about the cheaper 5c more than the innovative 5s.

Another giant leap for techkind.  Because Apple is pushing for a higher margin phone to sell to the masses over the more expensive "S" series of phone, this means they are caring more about cheap products?  Not the innovative one?  Who edits this?  If Apple really cared about "cheap" over "innovation" they would have made the iPhone 5c much cheaper than they did and have the "true" low cost iPhone the analysts are all clamoring for.  The fact they built a mid-range phone shows they are interesting in protecting margins and staying away from the costly low-end.

Despite Jobs’ legacy as a great innovator, credit often falls short of the people who truly deserve it. Jony Ive, Apple’s legendary industrial designer, has played a key role throughout the years in designing iMacs, iPods, iPhones, and iPads. Apple Senior Vice President of Marketing Phil Schiller has also played an influential role at the company. Apple still retains many of the individuals who served under Jobs and helped to design some of Apple’s greatest hits. 

One cannot even count the legions of software developers and hardware engineers who have made these products possible. Apple today retains many of those same people who once served under Jobs, a good indication that the company has a strong future.

So Apple is not in trouble?  What is the point of this article?  

Apple also has over $110 Billion -- a number that’s not going anywhere in the next few years (if not increasing). With that much cash, it can easily stay afloat in the market.

Great reporting.  Any simple search would have let CNN know Apple has $147 Billion in cash.  The link baiting from the headline is the only reason this article made the web.  

Apple will be fine in the short run.  Tim Cook is making sure the next product is fully vetted, and why not?  If Apple would have put out a watch or TV this year and it would have turned out like Samsung's great watch debacle Apple would have been panned.  Can you imagine the articles about Tim Cook if that happened?  Dammed if you do, dammed if you don't.

Source: http://ireport.cnn.com/docs/DOC-1061643